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	<title>EmailExpert &#187; Andrew Says</title>
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	<link>http://emailexpert.org</link>
	<description>Deliverability, Email Marketing &#38; Digital Messaging</description>
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		<title>ESP&#8217;s Develop a Corporate Conscience: Worldvision Gains $100k</title>
		<link>http://emailexpert.org/esps-develop-a-corporate-conscience-worldvision-gains-100k/</link>
		<comments>http://emailexpert.org/esps-develop-a-corporate-conscience-worldvision-gains-100k/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 03:00:01 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[Email News]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=3099</guid>
		<description><![CDATA[There has been a growing trend with email service providers to announce CSR (corporate social responsibility) programs, that is donating time, money and/or resources for the benefit of the community. ...]]></description>
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		<slash:comments>0</slash:comments>
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		<title>We WILL Share Your Email Address &#8211; &#8220;A Kodak Moment&#8221;</title>
		<link>http://emailexpert.org/we-will-share-your-email-address-a-kodak-moment/</link>
		<comments>http://emailexpert.org/we-will-share-your-email-address-a-kodak-moment/#comments</comments>
		<pubDate>Fri, 11 Feb 2011 16:24:33 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=2501</guid>
		<description><![CDATA[I have just received an email from Kodak, the subject line intrigued me &#8220;Service Email: Your Permission Status&#8221;, well it had the word &#8216;permission&#8217; this must be good stuff. Where ...]]></description>
		<wfw:commentRss>http://emailexpert.org/we-will-share-your-email-address-a-kodak-moment/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>20+ Million PlentyofFish User Emails Compromised</title>
		<link>http://emailexpert.org/20-million-plentyoffish-user-emails-compromised/</link>
		<comments>http://emailexpert.org/20-million-plentyoffish-user-emails-compromised/#comments</comments>
		<pubDate>Thu, 03 Feb 2011 06:12:49 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Abuse and Spam]]></category>
		<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[Email News]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=2321</guid>
		<description><![CDATA[Private data of 20 Million+ users including email address, passwords, Paypal ID&#8217;s and more have been compromised via the PoF (PlentyofFish) website. Markus Frind the site owner and company CEO ...]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Email Marketing 2011 and the State of Mobile Messaging in 2010</title>
		<link>http://emailexpert.org/email-marketing-2012-and-the-state-of-mobile-messaging-in-2011/</link>
		<comments>http://emailexpert.org/email-marketing-2012-and-the-state-of-mobile-messaging-in-2011/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 17:06:29 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>
		<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=1889</guid>
		<description><![CDATA[The new inbox is always on and always moving, almost every email marketer was beginning to understand that in 2010 and in 2011 there will be no avoiding it. It ...]]></description>
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		<slash:comments>6</slash:comments>
		</item>
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		<title>8 Online ways to build your email list organically</title>
		<link>http://emailexpert.org/8-ways-to-grow-your-email-list-organically/</link>
		<comments>http://emailexpert.org/8-ways-to-grow-your-email-list-organically/#comments</comments>
		<pubDate>Mon, 29 Nov 2010 09:09:44 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[deliverability]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[list building]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=1783</guid>
		<description><![CDATA[I can often be found on forums and various web2.0 communities warning of the dangers to your email reputation and deliverability if you utilise purchased lists as a means to ...]]></description>
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		<slash:comments>3</slash:comments>
		</item>
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		<title>Buy an Email List : Can it be done right?</title>
		<link>http://emailexpert.org/email-list-buying-can-it-be-done-right/</link>
		<comments>http://emailexpert.org/email-list-buying-can-it-be-done-right/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 16:09:58 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=1100</guid>
		<description><![CDATA[So you want to buy an email list? Ok my last post on the subject of buying email lists kicked up a little bit of a fuss on a LinkedIn ...]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Buying email lists in Asia Pacific &#124; Genevieve Yeep discussion with Michael Leander</title>
		<link>http://emailexpert.org/buying-email-lists-in-asia-pacific-genevieve-yeep-discussion-with-michael-leander/</link>
		<comments>http://emailexpert.org/buying-email-lists-in-asia-pacific-genevieve-yeep-discussion-with-michael-leander/#comments</comments>
		<pubDate>Sat, 14 Aug 2010 11:51:01 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[Genevieve Yeep]]></category>
		<category><![CDATA[list buying]]></category>
		<category><![CDATA[list purchase]]></category>
		<category><![CDATA[Michael Leander]]></category>
		<category><![CDATA[Spam]]></category>

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		<description><![CDATA[Genevieve was responsible for online marketing including the email channel for Sun Microsystems Asia Pacific. Genevieve talks about the pressing need for companies not to see email as a stand-alone channel and discusses the Asian philosophy to email marketing as she says "Buy a list, Send, Pray".]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buying email lists &#124; Cheaper than email list rental?</title>
		<link>http://emailexpert.org/buying-email-lists-cheaper-than-email-list-rental/</link>
		<comments>http://emailexpert.org/buying-email-lists-cheaper-than-email-list-rental/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 01:43:05 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>
		<category><![CDATA[deliverability]]></category>
		<category><![CDATA[email expert]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[Hotmail]]></category>
		<category><![CDATA[list purchase]]></category>
		<category><![CDATA[list rental]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=1078</guid>
		<description><![CDATA[Why rent when you can buy outright? If you can purchase the perpetual ongoing rights to something entirely isn’t that better than a rental agreement? Surely a one-off investment has ...]]></description>
		<wfw:commentRss>http://emailexpert.org/buying-email-lists-cheaper-than-email-list-rental/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>Adding a Facebook Like Button to your email template</title>
		<link>http://emailexpert.org/adding-a-facebook-like-button-to-your-email-template/</link>
		<comments>http://emailexpert.org/adding-a-facebook-like-button-to-your-email-template/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 01:56:26 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=748</guid>
		<description><![CDATA[So you want to know 'How to add a 'Facebook Like Button' to your email template'. Ever since MailChimp promised to add the functionality to their system we have seen a buzz with people wondering how they do it. This article is a quick and dirty guide to DIY Facebook Like Buttons embedded in email templates.  So no matter who your ESP is you can embed a Like Button within your email design.]]></description>
		<wfw:commentRss>http://emailexpert.org/adding-a-facebook-like-button-to-your-email-template/feed/</wfw:commentRss>
		<slash:comments>23</slash:comments>
		</item>
		<item>
		<title>The Sender Line can be as important as the Subject Line</title>
		<link>http://emailexpert.org/the-sender-line-can-be-as-important-as-the-subject-line/</link>
		<comments>http://emailexpert.org/the-sender-line-can-be-as-important-as-the-subject-line/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 16:57:30 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=634</guid>
		<description><![CDATA[Professional email marketers always stress the importance of the subject line in any email sent to a mailing list. While the copy in subject lines directly influences open rates, it is important to note that what appears in the sender’s line plays a huge role in email marketing as well. In fact, both subject and sender’s lines should work together to allow your recipients to become more familiar with you, compel them to open your email, and give them an idea of what to expect upon reading it.]]></description>
		<wfw:commentRss>http://emailexpert.org/the-sender-line-can-be-as-important-as-the-subject-line/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>EmailExpert.org gets a mention on Deliverability.com</title>
		<link>http://emailexpert.org/emailexpert-org-gets-a-mention-on-deliverability-com/</link>
		<comments>http://emailexpert.org/emailexpert-org-gets-a-mention-on-deliverability-com/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 22:14:16 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=574</guid>
		<description><![CDATA[Fred Tabsharani from Port25 Solutions recently published an article on Deliverability.com all around the Email Deliverability Consultant &#8216;sub-culture&#8217; as he describes us. Inspired by discussions with leading experts in the ...]]></description>
		<wfw:commentRss>http://emailexpert.org/emailexpert-org-gets-a-mention-on-deliverability-com/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>IP &amp; Sender Reputation: What is it, Why do you care and What is your rating?</title>
		<link>http://emailexpert.org/ip-sender-reputation-what-is-it-why-do-you-care-and-what-is-your-rating/</link>
		<comments>http://emailexpert.org/ip-sender-reputation-what-is-it-why-do-you-care-and-what-is-your-rating/#comments</comments>
		<pubDate>Fri, 14 May 2010 09:54:31 +0000</pubDate>
		<dc:creator>Andrew Bonar</dc:creator>
				<category><![CDATA[Andrew Says]]></category>
		<category><![CDATA[The Blogs]]></category>

		<guid isPermaLink="false">http://emailexpert.org/?p=512</guid>
		<description><![CDATA[I was asked “What is my email reputation and why do I care?”. This is because my client has heard the term used more and more recently.  So this article will attempt to answer those questions and at the end there are a number of links to resources you can use to ascertain your reputation for free.]]></description>
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		<slash:comments>3</slash:comments>
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