VC Bound? Three Email companies destined for further M & A activity
All the rumblings from the DreamForce conference last week inspired me to write this article, which features three well- known digital marketing companies that are destined for further M&A activity. Currently in …
ESP Forums: A Scarce Commodity
Forums are discussion boards, also known as message boards, that enable members of a site to interact with each other by exchanging knowledge and discussing hot topics related
Queue Prioritisation: New Rules of Engagement
As demands for digital messaging grow more complex, the need for feature-rich and sophisticated email infrastructure becomes increasingly apparent. Commercial/Carrier grade MTAs must offer innovative, intelligent features that
Email Industry 2011: Three key trends
Every business trend originates because a collection of companies has successfully developed a solution to a core business issue. For most of these trends, there is an “a-ha”
Ethics and Economy: What it means for email
Moving forward within our email solar system, we can begin to make out the next frontier on the horizon. At the center of this brave new
Charity focused Affinity Email Marketing
Whether there are dozens or hundreds, the email messages that arrive daily in your inbox vie for a share of your time and attention. Because of persistent issues with
Blue Sky Factory selects PowerMTA for better deliverability
PRESS RELEASE | Email delivery gateway software market leader Port25 Solutions, Inc. today announced that PowerMTA, its flagship product, has been adopted by Blue Sky Factory, a 2010, 2009,
The great bard on email reputation
The term “reputation,” in the sense meaning a person’s “good name,” dates only from the mid-sixteenth century and the phrase “spotless reputation” seems to originate from the same
A night at the email museum
In the hearts and minds of ESPs, ISPs, and just about every proponent of legitimate email, there lies a deep desire to rid the world of spam. To
Dispelling the myth of deliverability magic & the standardisation of email metrics
If you are a regular visitor to EmailExpert.org you will know that I am a firm advocate of the standardisation of email metrics. It is hard for a
The Deliverability Consultant: Emails’ Lone Ranger
There is a growing subculture emerging in the Email Industry. This narrow subculture is built around the role of the Email Deliverability consultant. These email folk heroes often hold “silver
Three Reasons Why Email Senders Divorce ESPs
Usually, before a couple marries, they engage in hundreds of intimate, layered conversations, in an effort to establish realistic expectations and build a foundation for a successful marriage.











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