VC Bound? Three Email companies destined for further M & A activity

All the rumblings from the DreamForce conference last week inspired me to write this article, which features three well- known digital marketing companies that are destined for further M&A activity.  Currently in …

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ESP Forums: A Scarce Commodity

Forums are discussion boards, also known as message boards, that enable members of a site to interact with each other by exchanging knowledge and discussing hot topics related

Queue Prioritisation: New Rules of Engagement

As demands for digital messaging grow more complex, the need for feature-rich and sophisticated email infrastructure becomes increasingly apparent.  Commercial/Carrier grade MTAs must offer innovative, intelligent features that

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Email Industry 2011: Three key trends

Every business trend originates because a collection of companies has successfully developed a solution to a core business issue.  For most of these trends, there is an “a-ha”

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Ethics and Economy: What it means for email

Moving forward within our email solar system, we can begin to make out the next frontier on the horizon.  At the center of this brave new

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Charity focused Affinity Email Marketing

Whether there are dozens or hundreds, the email messages that arrive daily in your inbox vie for a share of your time and attention.  Because of persistent issues with

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Blue Sky Factory selects PowerMTA for better deliverability

PRESS RELEASE | Email delivery gateway software market leader Port25 Solutions, Inc. today announced that PowerMTA, its flagship product, has been adopted by Blue Sky Factory, a 2010, 2009,

"What's in a name?" "What's in a name? That which we call a rose By any other word would smell as sweet."

The great bard on email reputation

The term “reputation,” in the sense meaning a person’s “good name,” dates only from the mid-sixteenth century and the phrase “spotless reputation” seems to originate from the same

A night at the email Museum

A night at the email museum

In the hearts and minds of ESPs, ISPs, and just about every proponent of legitimate email, there lies a deep desire to rid the world of spam.  To

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Dispelling the myth of deliverability magic & the standardisation of email metrics

If you are a regular visitor to EmailExpert.org you will know that I am a firm advocate of the standardisation of email metrics. It is hard for a

Emails Lone Ranger: The deliverability consultant

The Deliverability Consultant: Emails’ Lone Ranger

There is a growing subculture emerging in the Email Industry.   This narrow subculture is built around the role of the Email Deliverability consultant.  These email folk heroes often hold “silver

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Three Reasons Why Email Senders Divorce ESPs

Usually, before a couple marries, they engage in hundreds of intimate, layered conversations, in an effort to establish realistic expectations and build a foundation for a successful marriage. 

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