Email News articles

New VP of Architecture in AWeber

AWeber  names Gavin Roy as VP of Architecture. With nearly two decades of experience in internet application development and architecture, Roy will be responsible for driving architectural direction for new and existing AWeber products. Roy will collaborate with leadership and the AWeber Engineering team to implement new strategies, processes and technologies to foster continuous improvement.

New Online Qualification “IDM Certificate in Email Marketing” is Now Available

IDM Online, the partnership between the Institute of Direct and Digital Marketing and Home Learning College, has added three new qualifications to its fast growing online portfolio. The IDM Certificate in Social Media, IDM Certificate in Search Marketing and IDM Certificate in Email Marketing will be joining the IDM Professional Diploma in Digital Marketing which launched in January. The new

Belgacom Mail Improves Security & Antispam

Belgacom has switched its email platform and has selected Openwave Messaging’s Universal Messaging Suite, Reasons given include scalability and robust email security in addition to its ability to tightly integrate with Belgacom’s infrastructure, Senders may find issues over the coming weeks as migrations happen but one immediate benefit to the end users will be the increased message storage, now

Email-based Threat Intelligence: To Catch a Phish

Malcovery,  the provider in delivering actionable threat intelligence that can be applied to neutralize email-based malicious threats, recently published a white paper entitled, “Email-based Threat Intelligence” about its patented approach to combating phishing, spam and malware. In this report : Examine the seedy underbelly of the phishing trade Explain how large-scale phishers operate Help you determine

Looking for Insightful and Inspirational Email Marketing Training Courses?

We have some great offline and online courses lined up for you in the coming months – so why not check them out and see if one (or more!) is suitable for you? The Art of Persuasion: Leveraging Psychology within your Email Programme – April 30th 2014, London Email Marketing Masterclass – London; May 22nd 2014, Brussels; 2nd June

Gmail Messaging Encryption from ZixCorp

Zix Corporation supports Google’s initiative to improve the secure email experience for Gmail users by forcing encryption through HTTPS connections. The new, mandatory HTTPS connections secure user access to Gmail, including from public WiFi, and as messages flow to Gmail servers. As a result of HTTPS connections, communication between Gmail users is more secure; however

2014 Digital Marketer Report

According to new research from Experian, a provider of integrated consumer insight, targeting, data quality and cross-channel marketing, social media Websites are playing an increasingly important role in driving traffic to other Websites, including retail Websites and even other social networking sites, at the expense of search engines and portal Websites. As of March 2014, social media

IRS Phishing Scam Warning

Across the nation, identity thieves are using legitimate information to scam honest taxpayers, and frequently posing as the IRS to do so. The IRS is taking this seriously, and has created the IRS Identity Theft Protection Unit to address the growing problem. However, being aware of some of the most common scams can help protect

Direct Mail Research Report Now Available from IBISWorld

Research firm IBISWorld has added a report on the Direct Mail Advertising industry to its growing industry report collection. Some companies have chosen to use direct mail advertising following the harsh economic downturn, since they provide a more affordable, more targeted form of advertising than traditional mainstream media, such as radio and TV; however, as companies

modusGate Wins Gold Award

modusGate has been awarded the Gold Award for providing an email security solution on enterprise Microsoft Exchange servers. A solution that is simplified streamlined and combines anti-spam, anti-phishing and anti-virus protection. J. Peter Bruzzese (Triple-MCSE, MCT, MCITP) an Exchange MVP, stated “I’ve increased my approval rating for modusGate because I’ve seen some solid improvement


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