Deliverability

AWeber Announce New Deliverability Director

AWeber, the email marketing software company, is pleased to announce it has named Mohammed Ahmed as its Director of Deliverability. Ahmed brings more than ten years of industry experience to his new role and will be responsible for managing and maintaining the company’s industry-leading deliverability rate by educating customers on email best practices and monitoring

Metrics & Reporting

2014 First Quarter Results from ZixCorp

Zix Corporation recently announced financial results for the first quarter ended March 31, 2014.   First Quarter 2014 Financial Highlights Ending backlog of $65.9 million, an increase of 10.6% year-over-year and the Company’s 8th consecutive quarterly record in backlog First quarter new first year orders of $2.0 million, down 5.3% year-over-year First quarter revenue of $12.2

Patents & Filings

ArcaMax Patent for Sending Books by Email

ArcaMax Publishing, a provider of consumer syndicated content by email, recently announced that it was issued a patent for a means of publishing digital media content in multiple segments based on user preferences. This is a vital component in delivering book content by email, critical to the rapidly changing book industry. Known as a “segmented

Bonar Calls BS

Bonar Calls #BS : 5 Gmail Marketing Myths

If you have been reading the popular press, or even for that matter some of the more technical blogs you can be forgiven for being misinformed about the impact of recent changes at Gmail on email marketing. You could be forgiven for thinking you need a helicopter-hat to understand what is going on. With Mashable,

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